If you want to get more new sales, then you will have to partake in search engine optimization. Search engine optimization (SEO) is the process of taking your website and attempting to rank it high in the search results for a particular keyword term. In my opinion the whole process is very simple to me, but if you're having problems with it, I think I can understand where you're coming from.
When I first got started with SEO, I thought it was as hard as my engineering classes in college. I didn't understand anything about it, and the more I tried to make it work in my Internet business, the more I was getting way over my head. It took me a few years to finally understand search engine optimization, and now that I have the knowledge, I can pass some of it down to you. I want to share with you some tips that I've learned that has helped me to get search engine traffic simply and easily to me website. These tips can work for you if you put them into action, and they're pretty much universal no matter the niche that you're in. Here's the first tip for making SEO work for you:
When inserting the keywords into your webpage online, you will want to insert the keyword phrase in the title of your webpage, along with in the first paragraph of your article or content. Once you've done these 2 things, you will want to scatter your keyword phrase evenly into your webpage. There is something called "keyword density" that you will want to get familiar with. This simply refers to the number of times your main keyword is shown inside of your webpage. A good keyword density to have is around 2% to 3%. So for every 100 words, make sure your main keyword phrase is listed 2 to 3 times. Anything higher than this and you could possibly raise a red flag in the search engine's eyes. Plus, when it comes to having an actual person read your content, you want it to sound readable... not stuffed with a keyword that makes it seem unintelligible and in-cohesive.
Your Meta tags are simply the fields that will populate a description of your webpage in the search engine results. When filling out your Meta tags, you will want to make sure that your main keyword phrase is listed in the title, description, and keyword section of your webpage. Depending on your website creation tool, this may be tough to do. But there are lots of free Meta tag software on the Internet that you can use also on your website. With Meta tags, you will tell your visitors what your website is all about, and it can increase the probability of having someone click through to your website. These 2 tips for having search engine success are things that you should put to use in your Internet business today. They're simple and easy to use, and I think you should get started with them right away. Good luck with using these tips to rank high in the search engines soon.